Marketing Insights Analyst
Fort Worth, TX
Category: Information Technology
Reference ID: 10081228
Shortcut: http://addisongroup.gosnaphop.com/FUHXx0
Job Title: Marketing Insights Analyst
Pay: $70,000 - $90,000 / year ; 7% Bonus Eligible
Location: Dallas-Fort Worth, TX
Work Schedule: On-Site T-Th, Remote M & F
Benefits: This position is eligible for medical, dental, vision, and 401(k).
About The Company:
Our client is a growing organization investing heavily in data-driven marketing strategies and analytics capabilities. This team is expanding and offers the opportunity to work closely with leadership, influence reporting standards, and help shape a developing analytics function with strong long-term career growth potential.
Job Description:
The Marketing Insights Analyst will play a critical role in transforming marketing and customer data into actionable business recommendations. This individual will partner with marketing, operations, and analytics teams to measure campaign effectiveness, build performance reporting, establish KPI frameworks, and drive process improvements through data analysis and automation. The ideal candidate is a proactive problem-solver who enjoys uncovering trends, creating meaningful visualizations, and influencing business decisions through insights.
Key Responsibilities:
• Analyze marketing performance data across campaigns, channels, and customer touchpoints to identify trends and opportunities.
• Consolidate information from multiple systems and data sources to support strategic decision-making.
• Develop, refine, and monitor KPI frameworks aligned with business and marketing objectives.
• Build and maintain dashboards, scorecards, and reporting tools using data visualization platforms.
• Present data findings in a clear, business-friendly format for stakeholders and leadership teams.
• Partner with cross-functional teams to improve reporting processes, governance practices, and data quality standards.
• Support reporting automation initiatives that increase efficiency and scalability.
• Conduct quantitative and qualitative analysis to evaluate campaign success and customer engagement.
• Assist with audience segmentation and targeting efforts to improve marketing effectiveness.
• Recommend process improvements and best practices throughout the reporting and analytics lifecycle.
• Maintain documentation for reports, methodologies, and performance measurement standards.
Qualifications:
• Bachelor's degree in Business Analytics, Marketing, Data Science, Statistics, or a related field.
• 2-4 years of experience in marketing analytics, business intelligence, research, or a related analytical role.
• Experience evaluating campaign performance and translating data into actionable recommendations.
• Strong communication and data storytelling abilities.
• Experience building KPIs, dashboards, and executive-level reporting.
• Proficiency with Google Analytics.
• Experience with Power BI and/or Tableau.
• Knowledge of quantitative and qualitative research methodologies.
• Ability to collaborate effectively with both technical and non-technical teams.
• Familiarity with Agile and/or Scrum environments.
Additional Details:
• Opportunity to join a rapidly growing analytics team.
• High visibility role with direct exposure to business leaders and key stakeholders.
• Ideal for candidates who take initiative, bring forward new ideas, and enjoy ownership of their work.
• Experience with workflow development, custom forms, or process optimization is highly valued.
Perks:
• Bonus eligibility upon conversion.
• Career growth opportunities within an expanding team.
• Collaborative, innovation-focused environment.
• Opportunity to influence reporting strategy and analytics best practices.
| Addison Group is an Equal Opportunity Employer. Addison Group provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Addison Group complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. Reasonable accommodation is available for qualified individuals with disabilities, upon request. |
IND 005-009
-
Director of Performance Marketing
Houston, TX
Job Title: Director of Performance Marketing Location (city, state): Houston, TX OR remote in one of the following cities: ATL, AUSTIN, Charleston, SC, Charlotte, NC, Dallas, Denver, Indy, Jacksonville, Minneapolis, Nashville, Orlando, PHX, Portland, R...
Recommended
-
Manager of Retail Media eCommerce Digital
Brentwood, TN
Manager of Retail Media eCommerce Digital Location: Nashville Area - Onsite (No Remote) Pay: 130K–$150K Base + Bonus Benefits: RSU's, Health/Medical, Dental, 401k, ST/LT Disability, Buying programs Position is not eligible for sponsorship. Must be auth...
Recommended
-
CRM Marketing Specialist (Part Time)
Boston, MA
Title: CRM Marketing Specialist (Part Time) Location: Boston, MA Pay Rate Range: $40 / hour Benefits: This position is eligible for medical, dental, vision, and 401k. Job Description: We are seeking a CRM Marketing Specialist for a part-time engagement...
Recommended
-
Digital Marketing Operations & Analytics Manager
Okarche, OK
Job Title: Digital Marketing Operations & Analytics Manager Location (city, state): West Oklahoma City Assignment Type: Direct Hire Pay: $80,000–$90,000 base salary + annual performance-based bonus potential Work Schedule: Full-Time | Hybrid **Initiall...
Recommended
-
Senior Paid Search Manager (Google Ads)
Austin, TX
Senior Paid Search Manager – Google Ads Location: Austin, TX | In-Office Salary: $90,000–$130,000, depending on experience Benefits: 20 days of PTO 10 paid holidays IRA plan with up to 3% company match Medical, dental, and vision insurance Company cove...
Recommended
-
Vice President of Marketing
Fort Worth, TX
Vice President of Marketing Location: Fort Worth, Texas Employment Status: Full Time, Exempt Level: Executive Leadership Base Salary: $175,000–$195,000 Annual Target Bonus: 30% Position Overview A well-established consumer products organization is seek...
Recommended
-
Client Success Manager
Houston, TX
Role: Client Success Manager Location: Remote (U.S.) Pay Range: $75,000 - $85,000 / year Benefits: This position is eligible for medical, dental, vision and 401(k). About the Role We are seeking a Client Success Manager to support the successful onboar...
Recommended
-
Sr. Director of Social Media
Plano, TX
Sr. Director of Social Media Locations: Dallas, TX | Lansdowne, VA | Scottsdale, AZ Schedule: Hybrid – 4 days onsite, 1 day remote Employment Type: Full-Time - no sponsorship provided Dallas, TX / Scottsdale, AZ: $107,000–$157,000 Lansdowne, VA: $120,0...
Recommended
-
Sr. Data Developer
Oklahoma City, OK
Job Title: Sr. Data Developer Industry: Energy / Oil & Gas Location (city, state): Oklahoma City, OK Pay: $100,000 - $200,000 / year depending on experience. Work Schedule: Monday – Friday, 8am-5pm with flexibility. Benefits: This position is eligible ...
Recommended
-
Onsite, ML FinTech Data Engineer (Bethesda Maryland)
Bethesda, MD
Position Title: ML Data Engineer Location: Bethesda, MD - 5 Days onsite - No Relocation Assignment Type: Contract to Hire Pay Rate: $65.00 - $67.00 Work Schedule: Onsite, Monday - Friday Benefits: This position is eligible for medical, dental, vision, ...
Recommended
-
SQL Developer
Frisco, TX
Job Title: SQL Developer Location: Dallas-Fort Worth, TX Salary Range: $100,000 - $120,000 annually Work Schedule: Hybrid schedule with 2 onsite days per week Benefits: This position is eligible for medical, dental, vision, and 401(k). About The Compan...
Recommended
-
General Superintendent
Tolleson, AZ
Job Title: General Superintendent – Grading & Paving Location (city, state): Tolleson, AZ Compensation: $90,000–$140,000 / year, depending on experience Industry: Construction / Grading & Paving Benefits: This position is eligible for a comprehensive b...
Recommended
-
UX Lead - Research & Insights
Fort Worth, TX
-Job Title: Senior Research & Insights Leader -Location: Fort Worth, TX -Pay: $100K-$125K -Work Model: 3 Days On-Site (T-Th); 2 Day Remote (M, F) -Benefits: This position is eligible for medical, dental, vision, and 401(k). About The Company: Our clien...
Recommended
-
Principal Strategy - Business Data Analyst
Coppell, TX
Job Title: Principal Strategy – Business Data Analyst Location: Coppell, TX Pay: Full-Time Conversion: $135,000–$165,000 annually + bonus (target ~20%) + equity awards Work Schedule: Hybrid schedule: 4 days onsite, 1 day remote Benefits: Medical, Denta...
Recommended
-
Sr. Data Engineer
Oklahoma City, OK
Job Title: Senior Data Engineer Location: Oklahoma City, OK Pay: $50 - $70 / Hour Work Schedule: Hybrid — 4 days onsite and 1 day remote initially Benefits: This position is eligible for medical, dental, vision, and 401(k). About The Company: A well-es...
Recommended
-
Graphic Designer
Dallas Metro Area, Texas
Job Title: Graphic Designer Pay Rate: $30–$45/HR Work Model: On-site for the first two weeks for training, then hybrid (2 days on-site, 3 days remote) Length: Contract through the end of the year, with potential for extension Benefits: This position is...
Recommended
-
Systems Analyst
Oklahoma City, OK
Job Title: Systems Analyst – Application Support Industry: Energy / Oil & Gas Location (city, state): Oklahoma City, OK Pay: $100,000 - $200,000 / year depending on experience. Work Schedule: Monday – Friday, 8-5 with flexibility. Benefits: This positi...
Recommended
-
Senior Director of Financial Planning and Analysis
Philadelphia Metro Area, Pennsylvania
Senior Director, Financial Planning & Analysis (FP&A) The Senior Director of FP&A will be a key finance leader responsible for driving financial planning, forecasting, performance analysis, and strategic decision support across the organization. Report...
Recommended
-
Manager of IT Analyst and Engineering
Anywhere
Job Title: Manager of IT Analyst and Engineering Industry: Healthcare Technology Location: Remote (Central Time Zone Preferred) Assignment Type: Direct Hire Pay: $105,000–$140,000 annually + Bonus Potential Work Schedule: Full-Time | Monday–Friday | St...
Recommended
-
Sr. BI Developer
Nashville, TN
Job Title: Sr. Business Intelligence Developer Industry: Healthcare / Healthcare Technology Location (city, state): 100% Remote Assignment Type: 6-month contract-to-hire, high potential to extend Pay: $65–$75/hour Work Schedule: 100% Remote Benefits: T...
Recommended
-
Digital Content Specialist
Lombard, IL
We are seeking an experienced Digital Content Specialist to support the development and execution of creative content across a variety of digital marketing and eCommerce channels. This individual will focus primarily on creating and adapting static vis...
Recommended
-
Social Media Assistant
Washington, DC
Job Title: Social Media Assistant Industry: Nonprofit / Conservation Advocacy Location (city, state): Remote Assignment Type: Contract (Temporary assignment through November 25, with potential extension into December) Pay: $23/hr - $25/hr (depending on...
Recommended
-
Data Engineer
Oklahoma City, OK
Job Title: Data Engineer Industry: Energy / Utilities Location (city, state): Oklahoma City, OK Assignment Type: Contract Pay: $50.00 - $65.00 / hour depending on experience Work Schedule: Monday–Friday, standard business hours. Remote candidates will ...
Recommended
-
Senior UX Researcher & Designer
Fort Worth, TX
Senior UX Researcher & Designer Location: Fort Worth, TX (Hybrid) Schedule: Hybrid | Remote Monday & Friday | Onsite Tuesday–Thursday Salary: $110,000–$130,000 + Bonus + Employee Ownership Program About Our Client Our client is an established and growi...
Recommended
-
Data Engineer
Edmond, OK
Data Engineer Direct Hire * Must be authorized to work in the United States now and in the future without assistance* Pay: $125,000 - $150,000 base salary + annual discretionary bonus Edmond, OK - Hybrid schedule with flexibility. Candidates must be lo...
Recommended
-
Business Analyst
Oklahoma City, OK
Job Title: Business Analyst Lead/Spec Location (city, state): Oklahoma City, OK Pay: $50.00 - $70.00 per hour depending on experience Work Schedule: Monday - Friday, 8-hour days; start time between 7:00 AM - 8:00 AM. Hybrid schedule preferred with 2 da...
Recommended
-
Commercial Data Product Owner
Boston Metro Area, Massachusetts
Company: Addison Group Industry: Biopharmaceutical / Life Sciences Pay Rate: $70/hour Location: Boston, MA Engagement: Initial engagement through March 2027, with potential for extension or permanent employment Benefits are available the 1st day of the...
Recommended
-
QA Engineer
West Lake Hills, TX
Title: QA Engineer Location: Austin, Texas Compensation: $48 / HR Benefits: This position is eligible for medical, dental, vision, and 401(K) Technical Requirements: 5+ years of Quality Assurance experience, primarily focused on manual testing, with a ...
Recommended
-
Senior Accountant
Orlando Metro Area, Florida
Position: Senior Accountant Location: Longwood, FL (Fully Onsite) Pay Rate: $90,000 - $100,000 / Annually Employment Type: Direct Hire Benefits: This position is eligible for medical, dental, vision and 401(k). Key Responsibilities • Prepare, review, a...
Recommended
-
Influencer Strategist
Chicago, IL
Job Title: Influencer Strategist Industry: Marketing Location: Chicago, IL Assignment Type: Contract through the end of the year with potential for extension Pay: $24 – $28 / Hour Work Schedule: Monday–Friday, 8:30 AM–5:30 PM; primarily in-office with ...
Recommended