Why first impressions matter in employee onboarding
The onboarding process is more than just paperwork and orientation—it’s a critical opportunity for employers to make a lasting first impression on new hires. The way a company welcomes and integrates new employees shapes their perception of the organization, impacts their engagement, and sets the tone for their entire tenure.
Here’s why making a good impression during onboarding is essential, how to do it, and the benefits it brings.
Why it’s important to make a good impression
Sets expectations and reduces anxiety
Starting a new job is often stressful. A warm, well-organized onboarding reassures new hires, helping them feel welcome and valued and reduces anxiety and uncertainty. This comfort enables them to focus on learning rather than worrying about fitting in.
Builds early engagement and loyalty
First impressions are powerful—they influence attitudes, motivation, and commitment. When employees feel their employer is invested in their success from day one, they’re more likely to reciprocate with enthusiasm and dedication.
Shapes company culture and reputation
Onboarding is the first real glimpse employees get of your company culture. A positive experience not only helps them integrate but also encourages them to share good word-of-mouth, enhancing your company brand.
Improves retention and reduces early turnover
Research shows that a strong onboarding experience can improve new hire retention by up to 82% and productivity by 72%. Conversely, poor onboarding often leads to early turnover—up to 20% of new employees leave within the first 45 days if their onboarding experience is negative.
How to make a good impression during onboarding
Communicate early and often
Start engaging with new hires as soon as they accept the offer. Provide clear information about their role, the onboarding schedule, and what to expect. Regular communication builds trust and confidence.
Personalize the experience
Tailor onboarding to individual roles and backgrounds. Introduce new hires to their teams, assign mentors or buddies, and acknowledge their unique contributions. Personal touches make employees feel seen and appreciated.
Provide the right tools and training
Ensure new employees have access to the resources, tools, and training they need to succeed. 97% of employees say training in company tools is crucial to onboarding.
Integrate culture and values
Use onboarding to immerse new hires in your company’s mission, values, and culture. Share stories, traditions, and expectations to help them understand what makes your organization unique.
Facilitate social connections
Organize introductions and team-building activities. Helping new hires build relationships early fosters a sense of belonging and support, which is vital for long-term engagement.
Set clear expectations and goals
Clarify job responsibilities, performance expectations, and growth opportunities. This transparency helps new hires understand how they can succeed and advance within the company.
Benefits of making a good impression
Higher retention rates
Employees who experience effective onboarding are much more likely to stay with the company long-term. Exceptional onboarding can increase the likelihood of employees staying for three years or more.
Faster productivity
Well-onboarded employees become productive more quickly, as they understand their roles, have the tools they need, and feel supported by their team.
Stronger company culture
Positive first impressions foster unity, trust, and engagement, reinforcing a strong, cohesive company culture that attracts and retains top talent.
Enhanced employer brand
New hires who have a great onboarding experience are likely to share their positive impressions with others, boosting your reputation as an employer of choice.
Reduced costs
Lower turnover and faster ramp-up times mean less money spent on recruiting, hiring, and training replacements, directly benefiting the bottom line.
Making a good impression during onboarding isn’t just a nice-to-have—it’s a strategic decision that drives retention, engagement, and organizational success. Employers who invest in a thoughtful, welcoming onboarding process lay the foundation for high-performing, loyal teams and a thriving workplace culture.
For more than 20 years, Addison Group has understood that great teams start with great people. We connect top candidates with innovative companies to drive your business goals. Let’s talk about how our team of experts can work with you.
